This stunning black font, set on a compact clamp base, is the latest creation from DDg.
Designed for Theakstons for the launch of their
new Smooth Dark, which is served Extra Cold, the condensation body cleverly portrays the fresh and crisp nature of the product on offer.
A unique, contoured branding badge with LED illumination ensures maximum visibility on the bar while branding is reinforced with pad printed lettering down the
full length of the font body, and the addition
of the Theakstons insignia on the tap handle.
The font has been rolling out into trade since November 2007 and has been well received.
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